The BBC’s delayed and edited highlights of Sunday’s Australian grand prix attracted more viewers than the British broadcaster’s live coverage of the same Melbourne race a year ago.
From 2012, F1′s television coverage for Britain is being shared between pay-channel Sky – who have the full-time live rights – and the public broadcaster BBC.

Last year, the BBC’s live coverage of the 2011 season opener averaged 2.13 million viewers.

But the delayed highlights package for 2012, aired hours after the race finished between 2 and 4pm, attracted 2.7 million viewers.

The figures may, however, be a one-off, with Australia usually among the lowest-rating races in Europe due to the very early morning live timeslot.

Sky’s live coverage of the pay-channel’s 2012 coverage, meanwhile, averaged just 526,000 viewers.

A spokesman for the channel refused to comment on whether Sky was disappointed with the figures.

“It is the performance of the whole (F1) channel we are interested in. We are pleased with the launch of the channel overall,” he told the Guardian.

Eight of F1′s 12 teams are based in Britain.

Not even at the press conference the technology currently makes what Michael Schumacher will. On the podium before the Hungarian Grand Prix weekend in Budapest, the world champion several times unsuccessfully pressed the button labeled, to be heard. But only as a Mercedes sports chief Norbert Haug intervened game was Schumacher’s lead free.

“If Norbert touches, works for you too,” Schumacher said, adding with a grin: “Maybe he should touch it my car, it would also work again.” His humor is not the seven-time world champion has lost also. In the 41-year-old experienced so far the most frustrating phase of his already so disappointing first year after the sensational comeback.
Of all the home race at Hockenheim on Sunday he had been lapped. Actually, a humiliation, especially since the Kerpener then even the “best result” spoke. The young team-mate Nico Rosberg drives more successful than he. And the race in Budapest for Schumacher can not be more than one test run under competition conditions.

“In that situation there is only one directive: to work more hard,” says Schumacher and assured: “We did not get nervous. We just have to attempt to understand the car better. We must remain calm, view all the details exactly and everything closely . Analyze Why Schumacher, at least outwardly so calm remains is obvious. This season he has accepted as a learning year. The title of 2010 he had checked weeks ago, but the 2011 quite briskly re-issued as a target.
Results, times and points this season are now secondary. That Schumacher forages possessed as of old values and data. Even now he is working on the project “World Cup title in 2011,” it comes to knowledge for the construction of the new car. A strategy to his team chief Ross Brawn as early as 2009, the year before to the end at the World Cup crown struggling competitors by surprise.

For the Formula 1 scene Schumacher is either way a gain. The TV ratings rise, ‘RTL recorded’ on average over a million viewers more than last year. And the ticket to many places. In Budapest, currently at almost ten percent compared to 2009. “We have to thank to Michael Schumacher,” said Vice President Tamas Frank Hungaroring.

The audience favorite in honor they even have an audience rank in “Michael Schumacher stands renamed. “A great idea,” says Schumacher. He has visited “his” stand still, “but I will pass this weekend so more times.”