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Carbonell enters Formula 1 at the hand of HRT Formula 1 Team Carbonell enters Formula 1 at the hand of HRT Formula 1 Team(0)

Carbonell and HRT Formula 1 Team have signed a collaboration deal through which the leading olive oil brand will have its image present on the drivers’ overalls, whilst also forming a part of the exclusive culinary experience that the team has created alongside Arzak-Bokado.

The squad of Arzak-Bokado chefs travel with the team and have their operational base in the new motorhome hospitality during European races, whereas in overseas races they use the facilities provided by each circuit to maintain the same quality service. They offer a gastronomic experience that meets the different needs of team members and exclusive guests of the team, using fresh national products of the highest quality that characterize the extraordinary and renowned Spanish cuisine, whilst also leaning upon chefs and suppliers at each of the 19 countries visited throughout the season.

Besides the different menus, the gourmet experience also includes gastronomic activities at the circuit such as the “show cooking” or the “lightning pintxo”, which HRT offers every Grand Prix Sunday before the race for team members, guests, international press and organizers who travel the globe covering Formula 1 all to enjoy.

The presence of Carbonell, world leader in olive oil, will provide an extra contribution to that gastronomic experience whilst also enjoying an unbeatable platform for the brand because of the quality and worldwide reach of the team’s activities in a setting such as Formula 1. Carbonell has chosen the pinnacle of motorsport and HRT Formula 1 Team, the first and only team in the history of this competition to have its headquarters in Spain, to begin this unique culinary experience in Formula 1 and will also be the team’s exclusive brand for olive oil, olives and vinegar.

The agreement, which was signed by José María Collantes, Managing Director of Deoleo S.A, and Luis Pérez-Sala, Team Principal of HRT Formula 1 Team, at the team’s new headquarters in the Caja Mágica in Madrid, is valid until the end of 2012 with an option to extend. With this, Carbonell becomes the first Spanish food brand to be present in the Formula 1 World Championship.

Jose María Collantes, Managing Director Deoleo S.A: “The partnership between HRT, Carbonell and Arzak will enable to strengthen the link between Formula 1 and the gastronomic world thanks to HRT with an exclusive gourmet experience through which Carbonell will take part in every aspect related to the team’s kitchen, as well as all the culinary activities at the Grands Prix. By supporting such a popular sport as Formula 1, Carbonell will have great visibility and will secure its place as an innovative brand in the world of olive oil, vinegar and olives”.

Luis Pérez-Sala, Team Principal HRT: “It’s a great satisfaction for HRT to begin a partnership with Carbonell, a world renowned Spanish brand in the food sector. This association offers an opportunity to make the most of and strengthen the synergies of both companies on a worldwide base. Besides, Carbonell integrates perfectly with our gastronomic partners, Arzak-Bokado, to offer a gourmet experience made up of Spanish cuisine and fusion in the different countries where we compete. We thank Carbonell for the confidence they have deposited in us and we will continue to work hard to be competitive in an extremely demanding environment. With everyone’s effort we will reach our targets”.

ABOUT CARBONELL

For more than 145 years Carbonell has been present in kitchens and has created its oil taking close care of every step. Today, as a result of that experience and also of an innovation, Carbonell creates its oil following the Exclusive Carbonell Method® through which the best olives are chosen based on the origin, variety and moment of picking and a unique elaboration process is followed with which the essence of the olive is conserved.

Thereby, Carbonell is the brand that transforms dishes, in short, they give them soul, contributing some specific benefits (more nutrition; more pleasure; makes the normal special; turns the experience of eating into something sublime). Carbonell, the soul of your kitchen.

Carbonell belongs to Deoleo S.A., a Spanish food group that lists on the Spanish stock market and that is a worldwide leader in bottled olive oil, and that counts with the leading brands in the areas and markets where it operates, offering top quality products.

Button: Mercedes’ double-DRS ‘not massive’ gain Button: Mercedes’ double-DRS ‘not massive’ gainComments Off

Jenson Button doubts other teams will be pushing too hard to rush a Mercedes-style ‘double-DRS’ to their 2012 package.

The F-duct-style concept is, so far, the highest profile innovation of the season.

So with the FIA declaring it fully legal, and Nico Rosberg breaking through with his maiden pole and win in Shanghai last weekend, it seems a no-brainer that the other teams will now be following suit.

But McLaren’s Button doesn’t think so.

“I really don’t think it’s giving them that much — I think they’re just quick,” he is quoted by the BBC.

“From all our simulations, we don’t think it’s a massive margin at all. It’s a great invention on their part, but our DRS system is very good so I don’t think it’s giving them much over us.

“Obviously nothing in the race and in qualifying it’s minimal,” said Button.

His teammate Lewis Hamilton thinks the fastest cars so far are the Mercedes, the McLaren and the Red Bull.

“The Mercedes I think is now the quickest — particularly over one lap,” said the 2008 world champion.

“Not sure they are quickest in race pace. I think the Red Bull is probably the quickest in race pace. We have shown we have good qualifying pace and race pace.

“We are there or thereabouts and we have as good an opportunity as anyone.”

Mercedes’ clever F-duct not easily copied Mercedes’ clever F-duct not easily copiedComments Off

In the case of Sauber’s clever exhaust solution, Red Bull simply rolled out a copy in the days before the 2012 season.

Writing in O Estado de S.Paulo, Brazilian correspondent Livio Oricchio said the Sauber philosophy makes ingenious use of something called the ‘Coanda effect’.

In the wake of the FIA’s strict clampdown on blown exhaust technology for 2012, the C31 uses the Coanda effect – named after Romanian aerodynamics pioneer Henri Coanda – to legally entice the flow of exhaust to the diffuser.

Ferrari is understood to be the next team set to follow suit.

Red Bull, Ferrari and Lotus, however, have a vastly different attitude when it comes to Mercedes’ clever F-duct, which uses the existing DRS rules to redirect air from the rear of the W03 car to the front.

The concept not only significantly boosts straight line speed but also improves handling.

The FIA’s Charlie Whiting has declared that Sauber and Mercedes are doing nothing wrong.

But the three aforementioned teams continue to rail against the F-duct, even leaving open the threat of protest ahead of the Chinese grand prix.

Red Bull’s Dr Helmut Marko explains: “Lotus, who are very responsible, have discovered two ways in which the F-duct is not in accordance with the regulations.”

So is the difference in attitude when it comes to the Sauber and Mercedes innovations actually about the ease in which they can be copied?

Oricchio quotes Red Bull’s Adrian Newey as having said in Malaysia: “In regard to the aerodynamic (F) duct of the Mercedes, and sending the airflow from the back to the front, it is necessary to review the entire project.”

FIA still believes Mercedes F-duct legal FIA still believes Mercedes F-duct legalComments Off

The FIA appears to have waded back into the ‘F-duct’ debate, indicating that the Mercedes-style solution is fully legal.

We reported on Monday that the saga looked set to continue into China next weekend, with some teams – notably Red Bull and Lotus – questioning the legality of the aerodynamic innovation.

It had emerged that Lotus technical director James Allison has come up with another argument against the technology that will be posed to the FIA’s Charlie Whiting ahead of scrutineering in Shanghai next week.

Christian Horner insists Red Bull and Lotus’ concerns are shared by others.

“Believe me it’s not just Red Bull, I think there’s half the paddock that’s been looking at this,” he told British television Sky Sport’s The F1 Show.

The Red Bull team boss revealed that Whiting left Malaysia wanting “to have a think about it”.

So, the latest development is the re-release via the FIA website of an “edited version” of the technical briefing that Whiting gave to reporters in Australia last month.

It is believed the complaining teams’ main objection to the Mercedes system is that it arguably uses ‘driver movement’ – the pressing of the DRS button – to be activated.

Under the heading “Pressing the DRS button and the issue of ‘driver movement’”, the media briefing quotes Whiting as stating simply: “This is specifically allowed (in the rules).”

Mercedes’ Ross Brawn is quoted by the BBC: “We call it the DRS, because that’s all it is. The purpose of the DRS is to improve overtaking and that’s what we’re trying to do.”

Whiting’s stance in China, however, may not be the end of it.

“Then the teams are faced with alternatives,” Horner explained. “Either accept it and get on it and maybe look at your own solution if that fits your car.

“You’ve got the opportunity to protest if we were to feel – or any other team were to feel – that we didn’t agree with Charlie’s interpretation,” he added.

‘F-duct’ saga to continue into China ‘F-duct’ saga to continue into ChinaComments Off

The 2012 ‘F-duct’ controversy looks set to keep running for now.

“It’s not over yet,” confirmed Red Bull advisor Dr Helmut Marko to Germany’s Auto Bild.

In Australia and Malaysia, the threat of results protests hung over the opening races of 2012, due to some teams – chiefly Red Bull and Lotus – questioning the legality of the aerodynamic innovation on Mercedes’ 2012 car.

Until now, the FIA has declared that the system – working in unison with the driver-operated DRS – is fully legal.

But it has emerged that Lotus technical director James Allison has come up with another argument against the technology that will be posed to the FIA’s Charlie Whiting ahead of scrutineering for next weekend’s Chinese grand prix.

It is believed that while Ferrari is on Red Bull and Lotus’ side at present, Mercedes-powered McLaren is currently staying out of the debate altogether.

Now Ferrari joins ‘anti W-duct’ war Now Ferrari joins ‘anti W-duct’ warComments Off

A third major team has joined the crusade against Mercedes’ so-nicknamed ‘W-duct’ innovation.

Until now, only Red Bull and Lotus were pushing hard for the FIA to ban the drag-reducing system that Britain’s Sky television is calling ‘Super-dooper DRS’.

Auto Motor und Sport reports that Ferrari has now joined the anti W-duct group, providing a new argument about why a driver is not permitted to activate a separate system by pressing the ‘DRS’ button on the steering wheel.

“So far I have heard nothing that convinces us that it is illegal,” the FIA’s Charlie Whiting is quoted as saying.

He is not, however, ruling out an eventual change of heart.

“As we understood more about how the mass damper worked and as more arguments came onto the table, eventually we could no longer turn a blind eye,” said the Briton.

Still, Whiting is not expecting a post-race protest in Malaysia.

“I think everyone understands that that is not good for the sport,” he said.

So far, McLaren is staying out of the fight, with Auto Motor und Sport believing that Martin Whitmarsh “will not wage war against his engine supplier”.

Nonetheless, Mercedes boss Ross Brawn is more than unimpressed with the warring trio.

“There are a massive amount of things we do with DRS, so to pick on one thing and say ‘We don’t like that very much as we haven’t thought about it’, is wrong,” the Briton charged.

FIA says Red Bull ‘engine trick’ not illegal FIA says Red Bull ‘engine trick’ not illegalComments Off

 F1′s governing body has cleared Red Bull and Renault following accusations they are deploying an ‘illegal engine trick’.
Reports suggested Mercedes, having analysed sound recordings of the Red Bull RB8 in Melbourne, suspected the ‘trick’ of cutting more than the allowed four cylinders in corners was not legal.

“As far as we are concerned, it’s legal,” said the FIA’s Charlie Whiting in Malaysia.

There was some good news for Mercedes at Sepang, however, as its W03 passed pre-race scrutineering despite Red Bull and Lotus continuing to argue that its ‘W-duct’ system is not legal.

“The car got the green light again,” competition boss Norbert Haug told Kleine Zeitung newspaper.

Some suspect that the innovation could give Mercedes such a top-speed advantage on Sepang’s long straights this weekend that pole position is already in the bag.

“I think some get a little bit too excited,” smiled Michael Schumacher

No F-duct yet on dominant McLaren No F-duct yet on dominant McLarenComments Off

 Contrary to recent speculation, McLaren does not yet have a Mercedes-style new F-duct on its dominant 2012 car.
When boss Martin Whitmarsh said in Melbourne that he would not be joining a theoretical protest against the Mercedes innovation, many suggested it was because the MP4-27 is already hiding something similar.

Not yet, although the FIA did take a long look at the silver car in Melbourne.

“If they were looking for an F-duct, we don’t have one,” Whitmarsh smiled to Germany’s Auto Motor und Sport.

In fact, the scrutineers were checking and then re-checking the height of the MP4-27′s front wing.

But the F-duct might be coming.

“All the teams are going to be trying to extract the maximum within the permitted regulations,” confirmed managing director Jonathan Neale in a media teleconference this week.

But he also revealed that McLaren doesn’t yet “understand well enough” how the Mercedes system works.

Melbourne winner Jenson Button and his teammate Lewis Hamilton will therefore race a basically unchanged McLaren this weekend in Malaysia.

But Hamilton’s downbeat mood has been picked up with the news that he was beaten by Button from pole last Sunday due to a minor clutch issue.

“It wasn’t my fault,” said the Briton, “but we now understand and know how to improve in the future.”

As for their differing race performances, Hamilton insists he now understands “the reasons” for Melbourne “and it puts me in a really positive frame of mind” ahead of this weekend’s Malaysian grand prix.

F-duct debate to speed from Australia to Malaysia F-duct debate to speed from Australia to MalaysiaComments Off

 The debate about Mercedes’ controversial new ‘F-duct’ solution looks set to speed across the Indian Ocean.
Red Bull team boss Christian Horner, and particularly his Lotus counterpart Eric Boullier, had warned in Melbourne at the weekend that they might protest the qualifying and race results.

They are arguing that Mercedes’ technical innovation is not legal, but ultimately the 2012 season opener was run without a protest being filed.

But the threat is merely on the back-burner, as Boullier and Horner seek urgent talks with the FIA and Mercedes’ Ross Brawn.

“We want to sit together at a table with Mercedes and the FIA and find a solution,” Frenchman Boullier is quoted by Germany’s Auto Motor und Sport.

Separately, Horner agreed: “We are expecting some pretty heated discussions in the next five days.” By then, the F1 circus will be firmly based at the Sepang circuit, for the second round of the season at Sepang.

McLaren, the dominant winner of Sunday’s season opening Australian grand prix, is staying out of the debate about the Mercedes concept.

“I think the system is legal,” said team boss Martin Whitmarsh.

Auto Motor und Sport writer Tobias Gruner explained: “The reason for (Whitmarsh’s) opinion is simple — his engineers at Woking have been hard at work on a copy for some time.”

Brawn plays down ‘new F-duct’ hype Brawn plays down ‘new F-duct’ hypeComments Off

Ross Brawn has moved to play down the hype surrounding Mercedes’ new so-called ‘F-duct’ solutions.
The active F-ducts of 2010 are banned, but clever ‘passive’ and therefore legal solutions have emerged not only on Mercedes’ car this year.

It is the talk of the paddock, and in Friday’s second practice session, Michael Schumacher topped the times with the W03 car, featuring front and rear F-ducts.

When asked about the new ‘F-ducts’, team boss Brawn said in Melbourne: “I’m surprised they (people) are calling it that, because I don’t quite know what that means.

“We have an interesting system on the car and it’s not complicated at all, so I’m sure other teams are looking at it and they need to decide if it’s worthwhile or not.”

It is such a big talking point this weekend because, in 2009, the Brackley based team – then Brawn GP – raced to the title as the first to perfect a double-diffuser.

And last year, it was the now-banned blown exhausts that set the pace.

But Brawn insists that the new F-ducts are “not in the same magnitude” as those title-winning innovations.

“It’s obviously helpful,” he admitted, “that’s why we’re doing it but it’s not a massive performance gain.”

Nonetheless, the arms race has begun.

“That’s going to cost a lot of money,” Sauber’s technical director Matt Morris told Auto Motor und Sport.

Whiting: Tweaked DRS here to stay Whiting: Tweaked DRS here to stayComments Off

At least for now, the overtaking innovation ‘DRS’ is here to stay.
“It will stay as long as it’s in the regulations,” smiled the FIA’s Charlie Whiting in Melbourne, indicating it is a certainty for 2013 and 2014.

The concept debuted last year, replacing the driver-operated F-ducts with a standard rear wing flap that can be adjusted by chasing drivers in the midst of battle during grands prix.

Whiting said there are changes for 2012, to better balance the ease or difficulty of passing based on the experience of last year.

“For example, here (in Australia) there is a second zone, and in China and Belgium the zones will be shortened.

“Barcelona is lengthened by 50 metres and Canada there will be no second zone, same with Valencia,” he is quoted by Brazil’s O Estado de S.Paulo.

“In Monza the zones will be longer, while for most of the other circuits we are satisfied.”

Don’t write off Ferrari, experts warn Don’t write off Ferrari, experts warnComments Off

 One mystery to be solved this weekend is just how much trouble the Ferrari team is in.
Depending on who is asked in the paddock, the famous Italian team is either in full-speed ‘crisis’, slightly off the pace, or bluffing after apparently struggling with its all-new F2012 car in winter testing.

Pirelli’s Paul Hembery warned that writing off a great team like Ferrari is “very dangerous”.

“From the data I’ve seen,” he told Auto Motor und Sport, “they seem to have some good pace.

“They have made many changes and have many innovations on the car — I find it a bit strange to write off a team like Ferrari at this stage.

“From the data that I know of, it looks as if they have potential, so as ever in formula one, things can change very quickly,” said the Briton.

Agreeing with Hembery is Mercedes’ Michael Schumacher, who won five of his record seven titles with Ferrari.

“All the hype about their situation is too much,” said the German. “They seem to have some problems, but you should never write off Fernando Alonso.”

Schumacher’s Mercedes boss Norbert Haug added: “I don’t think Ferrari’s problems are (as bad) as they have been reported everywhere.”

‘F-duct fever’ returns to F1 in 2012 ‘F-duct fever’ returns to F1 in 2012Comments Off

 A new case of F-duct fever appears to have broken out in formula one.
The issue seemed dead at the end of 2010: the FIA banned the driver-activated systems that stalled the rear wing to boost top speed, replacing it with ‘DRS’.

But towards the end of last year, Mercedes began testing an F-duct style innovation in the front-wing, which because it is entirely passive is legal.

The system is on the W03 car, and Germany’s Auto Motor und Sport reports that McLaren’s final Barcelona test specification of its 2012 car, the MP4-27, featured a similar system.

Now, there are rumours Mercedes, McLaren as well as Red Bull and Lotus have designed new F-duct style systems — also for the rear wing.

Asked if this would explain Red Bull’s mysterious letterbox-style slit on the stepped front nose, designer Adrian Newey answered: “I can’t say anything.”

“Some teams have some doubts about the legality of the supposed systems,” journalist Michael Schmidt said. “We have heard that one has made an official request to the FIA about what is and is not allowed in this area.”

Mercedes ready to push top teams in 2012 Mercedes ready to push top teams in 2012Comments Off

Niki Lauda has tipped Mercedes to flirt with the top positions in 2012.
After February’s winter group tests, rivals and pundits are now assessing the likely pecking-order less than two weeks before the season opener in Australia.

“My feeling is that McLaren and Red Bull are almost equal,” triple world champion Lauda told Austrian television ORF’s Sport am Sonntag programme.

“The big positive surprise is Mercedes. They have chosen a different way,” said the 63-year-old.

“The nose is relatively small, making the car look quite different to the others, because they have the (front wing innovation) F-duct.

“For me, it’s the most innovative car, and it also looks to me as through the (F-duct) mechanism works very well.”

Lauda said a strong Mercedes will be the first real test for Michael Schumacher since the great German returned to F1 in 2010.

“It’s a very important year for him,” he said, “because for the first time he and us will really know the answer to how he stands against Rosberg.

“Michael needs to prove to us all how good he really is — which of course is difficult, since logically you do not get faster with age.”

Meanwhile, Lauda agrees with speculation sweeping the F1 world about Ferrari’s current pre-season crisis.

“They’re behind, no doubt about it,” said the Austrian. “The car is pretty unstable, slipping at the front as well — I think they could be two or three tenths behind the top three.

“At the beginning of this year, that’s quite a lot,” explained Lauda.

“In Alonso they really have a top man, but if the car is too far behind then he can’t do anything about it, especially as he has a not-so-strong teammate in Massa who is not going to push him.”

Arms-race speeds up even before first race Arms-race speeds up even before first raceComments Off

At the front of the field in 2012, before a single racing lap has even turned, the well-known formula one arms-race has already begun.
As the last days of pre-Melbourne testing are counted down in Barcelona, Red Bull and McLaren unveiled major evolutions to their recently-launched new cars.

On the RB8, the major difference was the Sauber-style exhaust, after designer Adrian Newey was reportedly “impressed” with the 2012 solution devised by the Swiss midfield team.

“It’s effectively a completely new (Red Bull) car,” said the BBC’s technical analyst Gary Anderson, according to the Guardian.

The high-profile Red Bull upgrade was the perfect time for McLaren to quietly unveil its own heavily modified car, Germany’s Auto Motor und Sport reported.

“Did you see that McLaren have rebuilt half their car?” Force India technical director Andrew Green is quoted as saying.

One new innovation on the MP4-27, apparently, is a Mercedes-like front wing W-duct.

“The upgrade is a major step forward; better than we expected,” said Jenson Button.

Elsewhere, the noises are not so positive: Ferrari stridently denied internet rumours Felipe Massa has been sacked, and then gagged both the Brazilian and his teammate Fernando Alonso from speaking to the media.

“The decision has been taken to keep the whole team fully focused on the job and there is not any polemic intent behind it,” the team insisted.

But while happily listing Red Bull’s likely contenders for 2012, Mark Webber admitted Ferrari’s form remains a “mystery”.

Even less is known about those at the rear of the grid, with Marussia and HRT still yet to launch their 2012 cars.

The Spanish team has sought permission at late notice to do a “filming day” with its new machine in Barcelona on Monday, while Marussia wants to run at Silverstone in the coming days.

At Marussia, the hold-up was caused by the FIA’s more stringent than ever crash tests.

“We’re going to make sure we get it right this time,” team boss John Booth told the BBC.


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